Brand Licensing
Corporate or Brand Licensing allows companies to obtain even greater leverage from their brand assets. The 360 Ventures Group’s licensing team works closely with both the licensor and the licensees to assure the success of both parties. Allowing for smooth transition into broader untapped markets. Our Programs are designed to effortlessly increase brand value while simultaneously having direct impact in increased revenue streams.
Brand Representation:
The 360 Ventures Brand Representation team works closely with both the licensor and the licensees to assure the success of both parties. In exchange for the right to leverage your brand, manufacturers pay you a fee - commonly a royalty, paid as a percentage of their wholesale revenue. Serving as your exclusive agent, we will create customized program--one that is tailored specifically to achieve your licensing objectives. A Brand Representation Program managed by 360 Ventures Group supports your company's marketing communications program. Together, we create a portfolio of licensees who leverage your brand's equities to unlock its value and extend it in the form of new products help them develop licensed products that are compatible with the brand owner's strategic vision and technical specifications.
Brand Acquisition:
Through a Brand Acquisition Program, 360 Ventures work closely with your team, creating a customized program to ensure the strategic acquisitions of licenses that allow you to produce, market, and sell approved products holding another company's trademarks. Serving as your exclusive agent, we will help you achieve your licensing objectives while working together, to create a portfolio of licensors that help you grow your product portfolio, increase your market share, and boost revenue. Through the strategic acquisitions of licenses, manufacturers can help clients reach new targets, enter new channels, while having direct impact in increased revenue streams. |